The Turning Point For Your Brand's Amazon Trajectory

Amazon Brand
Growth Strategy
Built for Scale

Amazon PPC, DSP, KDP, and full-funnel marketplace strategies designed to increase visibility, improve profitability, and create sustainable brand growth.

Namra Khalid Amazon PPC & DSP Specialist
Book a Call View Strategy
Namra Khalid
Since 2017 Full-funnel Amazon growth across PPC, DSP, KDP, and TikTok Ads.

Performance Snapshot

Building bigger, bolder, and better brands, one strategy at a time, since 2017.

84% Average Year-Over-Year Profit Growth For Partners
5+ Upwork Reviews
$250M Revenue Managed
96.5% Partner Retention Rate

Why Me

Strategy with ownership, taste, and commercial discipline.

01

A True Growth Partner

I step in as more than a service provider, fully invested in your brand's journey. Your wins are my wins, and every move is aimed at building lasting impact.

02

Experience That Elevates

Years of hands-on expertise help foresee challenges, make confident decisions, and ensure your brand benefits from insight, not guesswork.

03

Precision with Care

Every detail is approached deliberately, balancing creativity and strategy to deliver work that feels premium and drives real conversions.

04

Built for Momentum

I don't wait for growth to happen. I act decisively, refine constantly, and create forward motion that compounds over time.

Trusted Alignment

Brands and Partners Proudly Aligned With

L'angeCelsiusZhmoWellness Resources ChomChom RollerTherabodyManningNature's Bounty Eva NaturalsOoonoFanci.MeFiskars LovevookFoot CureBrabantiaBack Bay Double Wood SupplementsP&J TradingFatty15Neutrogena

Strategy System

Powered by Strategy, Enhanced by Technology, Driven by Human Intelligence

In a competitive Amazon marketplace, brands need more than tools. They need precision, data insight, and decisive action. I combine Amazon DSP audience targeting with advanced PPC structures to control the full funnel, boost visibility, and drive measurable revenue growth.

Amazon PPC Campaign Architecture Amazon DSP Audience Targeting KDP Book Launch Strategy Amazon Marketing Cloud Insights TikTok Trend Intelligence Listing Optimization Full-Funnel Growth Strategy Reporting & Performance Tracking

About

About Namra Khalid

I am an Amazon PPC & DSP Specialist managing campaigns across Amazon DSP, PPC, KDP, and TikTok Ads. I help brands boost sales, visibility, and market share through full-funnel, data-driven strategies.

I work with clients across the US, UK, KSA, Australia, and EU, handling audience targeting, creative execution, listing optimization, and KDP book launches.

I leverage advanced platforms and tools including Amazon Marketing Cloud, DSP, KDP optimization platforms, and TikTok trend intelligence to craft campaigns that deliver measurable growth.

Every strategy, every ad, and every optimization is aimed at helping brands grow, connect with their audience, and achieve sustainable results.

Session Overview

A complete operating view of profitable Amazon growth.

1

Brand Performance

2

Ad Spend & Audience Insight

3

Visibility Opportunities

4

Strategic Cadence

5

Work Timeline

6

360 Brand Synergy

7

Service Overview

8

What Comes Next

Brand Performance

Brand keywords are your most valuable PPC real estate.

Customers searching your brand are ready to buy. Unprotected keywords mean lost sales. I cover all match types, optimize bids, manage negative keywords, and defend your brand.

A strong brand speaks before you do and sells while you sleep.
Low ACOS brand campaigns High-converting keyword structures Revenue protection Stronger brand visibility Defensive PPC strategy

Ad Spend Insights

Every ASIN, campaign, and placement managed against profitability targets.

Campaign Performance

Sponsored Products driving major sales performance.

Keyword Targeting

Strong conversion rate across top campaigns.

Placement Targeting

Strategic Brand & Display ads fueling incremental revenue.

Bid Optimization

Every ASIN managed against profitability targets.

Budget Control

Real-time monitoring to prevent budget leakage.

Conversion Efficiency

High-yield ROAS on top-performing units.

Audience Insights

From broad spend to controlled, high-intent audience systems.

Before

  • High reliance on new buyers
  • No loyalty or repeat strategy
  • Broad targeting approach
  • Budget wasted on non-converting ages
  • Ignoring in-market behaviors
  • Poor audience-to-product fit
  • 20% wasted ad spend

After

  • Structured retention funnel
  • Significant increase in CLV
  • Hyper-targeted demographics
  • Focus on high-converting regions
  • Utilizing high-intent segments
  • Creative resonance with lifestyle
  • Wasted spend reduced to less than 5%
  • Maximum ROAS through optimization

Visibility Opportunities

Own the Amazon real estate where high-intent shoppers make decisions.

The search results page is where your brand first meets the customer. By combining Sponsored Brand Headlines, Sponsored Brand Videos, and Sponsored Product Ads, we create a dominance strategy that helps your products own the most valuable real estate on Amazon.

Sponsored Brand Headline

Prime positioning for recognition, trust, and category authority.

Sponsored Brand Video

Motion-led creative that interrupts comparison shopping with a clear reason to click.

Sponsored Product Ads

Conversion-focused placements designed to capture demand at the product level.

Product Detail Page Strategy

By placing ads directly on competitor listings, we use a Market Share Intercept strategy to target shoppers who are already in a buying mood and offer them a better alternative before they click Add to Cart.

Strategic Performance Cadence

A disciplined rhythm for measurable marketplace gains.

Campaign Architecture Keyword & ASIN Target Audit KPI Benchmarks Bid Strategy Budget Control Creative Enhancement Retargeting Strategy Scaling & Reporting Market Share Growth

First 90 Days

Onboarding Timeline for Amazon PPC & DSP

First 14 Days

Onboarding & Audit

  • Kickoff Call & Goal Alignment
  • PPC & DSP Account Audit
  • Competitor Analysis & Market Research
  • Set KPIs & Strategic Goals
  • Product Listing Optimization
  • Inventory & Compliance Review
  • Initial Targeting Setup
  • Campaign Structuring Review
  • Action Plan for Quick Wins
Days 15-45

Strategic Implementation

  • Campaign Restructuring
  • Negative Targeting Implementation
  • Creative A/B Testing
  • Custom Reporting Setup
  • Sponsored Brand & Display Launch
  • Pricing & Promotions Strategy
  • Optimizing Ad Placements
  • Category Placement Optimization
Days 46-90

Optimization & Scaling

  • Ongoing Performance Monitoring
  • Advanced Keyword & Placement Strategies
  • Bid Optimization for ROI Maximization
  • Scaling DSP Campaigns
  • Exploring Lookalike Audiences
  • Full Funnel Campaign Strategy
  • Marketplace Expansion
  • Enhanced Audience Segmentation
  • Partnership & Performance Review

Full-Funnel Strategy

Unlocking Brand Success with a Comprehensive Full-Funnel Strategy

A well-executed full-funnel strategy captures customer attention at every stage, driving sustained growth, fostering trust, and converting first-time buyers into loyal brand advocates.

Awareness Interest Consideration Decision Conversion

Next Step

Ready to Turn Amazon Growth Into a System?

Book a strategy call and discover how a data-driven Amazon PPC & DSP system can improve visibility, protect revenue, and scale your brand profitably.

Book a Call